Your brand is much more than a name; it’s the reputation, recognition, and trust that your customers associate with your product. For beverage businesses, where competition is fierce and customer loyalty is hard-earned, protecting your brand identity is not optional—it’s essential. In my recent conversation with James Gourley, an experienced intellectual property (IP) attorney, we […]
Stay ahead of the curve: An inclusive way to identify skill gaps
How can you assess if your team has any skill gaps before diving into a new project? How can you decide if you need to hire a new person to bridge a gap in your team’s skills? Use these 5 methods to help assess your team.
How to prioritize tasks in four steps
How to solve the problem of what task to do first when everything seems like priority number one using these four steps.
