Your brand is much more than a name; it’s the reputation, recognition, and trust that your customers associate with your product. For beverage businesses, where competition is fierce and customer loyalty is hard-earned, protecting your brand identity is not optional—it’s essential. In my recent conversation with James Gourley, an experienced intellectual property (IP) attorney, we […]
Driving Success: How Exit 11 Built a Thriving Drive-Thru Coffee Business from the Ground Up
In Washington, Missouri, what began as an innovative concept has grown into a flourishing drive-thru coffee business. Led by CEO and co-founder Angela Garland, Exit 11 Coffee exemplifies how vision, adaptability, and customer focus can transform a local venture into a community cornerstone. Angela’s journey provides essential insights for small and medium businesses, on scaling […]
Ian Goodman: The Path to Sustainable Specialty Coffee
Ian’s journey from high school barista to successful coffee roaster and business owner is a testament to his dedication, innovation, and unwavering commitment to quality over the years.
Ian shares his journey from Seattle’s vibrant coffee scene and his numerous travels to coffee farms around the world. These experiences shaped his philosophy and approach to specialty coffee. Central to Ian’s success has been his focus on building strong relationships with coffee farmers, a practice that has become integral to Goodman Coffee’s identity.
From Grapes to Gold: The Sweet Evolution of Martin Brothers Winery
Navigating Change While Growing Your Business In the realm of mead, Derek Martin stands as a testament to passion and dedication. As the owner of Martin Brothers Winery, Derek shares his remarkable journey from graduating high school in 2009 to becoming a key player in the mead industry. In an episode of the Harvest to […]